Identifying the trends shaping today’s workplace, workforce, and marketplace. Guests bring insight and lessons into the trends shaping their business, allowing listeners to learn, adapt, and get a little bit better at whatever it is they do.
What’s Working is currently broadcast 28 times weekly in 25 markets across the US, primarily in the southeast. The What’s Working with Cam Marston® 90-Second Business Tips are broadcasting 415+ times each weekday in 46 markets across the country. More stations join nearly every week.
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Wayne Rivers studies family businesses that succeed in passing the business to the next generation and the ones that fail. The ones that succeed have a lot in common – they communicate regularly, they have dates agreed to, and they have a true, well thought-out business plan. The ones that fail? None of that. Only a loose commitment to the next generation that “this will all be yours someday.” Listen as Wayne diagnoses the deep, personal, and emotional challenges of passing the family business to the next generation.
“I offer them a plan. I offer them a future. I teach them leadership. It’s really all about service.” Sid Sexton knocked my socks off when he and I sat down for this interview. His methods for recruiting and retaining talent are some of the best I’ve seen and heard in my twenty years in my consulting business. And bear in mind, they do hard, hot, long work in the lawn maintenance and landscaping business. Sid is a smart, forward-looking, and immensely likable guy. Listen for a lesson on leadership, humility, and passion.
Dr. Elise Labbé-Coldsmith has some well-thought out opinions on happiness in the workplace. First, she says, happier employees are more productive. So for that reason alone, employers should want to make employees happy. But she has opinions on the demands employees are making on their workplaces and where these demands have come from. And interesting thoughts on whether we’ll all be “happier” in the future what technology’s role in that will be, if anything. It’s an interesting, very thoughtful, and compelling conversation with a concise and articulate expert.
In 2009, Rogers & Willard had 1/3 of the revenue in 2008. The suffering economy had hit them like every other builder. But their close client relationships and their diverse portfolio kept them up and running. Today they’re busy. Very busy. But Mike Roger’s, company president, knows that the decisions made in flush times can be the ones that lead to their downfall when the economy contracts again. So Mike and his team move carefully and deliberately and keep their eyes on the trends shaping this rapidly changing industry.
Adam Blumenfeld is the CEO of Varsity Brands. With sales over $1.9 Billion, they touch tens of thousands of school systems throughout the country and abroad. Last year they sewed their one billionth rhinestone on a cheerleading uniform, where Varsity Brands dominates the cheer market and hosts over 400,000 girls and boys at their cheer camps every year. They are Disney’s largest customer through their cheer camps. But it’s not all sports equipment, uniforms, and the like. Through Varsity Brands, Adam and his team are working with schools to boost school spirit, increase children’s activity, and develop pride in their school. An undeniable parallel exists between a student’s activities, their school pride, and their GPA. It’s an ancillary value they offer that is sorely needed and, frankly, keeps Amazon at bay.
Brian Kane isn’t much different than most of us. Except that he did what most of us only talk about doing when we gab about opening our own brewery. Fairhope Brewery in Fairhope, Alabama has become a fixture of the community and has distribution throughout the southern part of the state. His facility is a community gathering place – open for corporate events and family friendly – and has a steady stream of regulars who come in a to catch up with each other. It’s a place where everybody knows your name. And Brian’s proudest achievement is that those he began with six years ago, whether customers or employees, are all still around.
Jennifer Dira and RT Herwig are ad agency veterans with a clear understanding of how they can best help their clients. From helping clients craft a plan for their own growth to taking clients’ plans and ramping them up, Dira and Herwig of Lewis Communications helps their clients learn more about their current customer and helps them reveal customers they don’t yet know about. Listen to learn the modern capabilities of today’s forward thinking advertising agencies.
Third generation president of the Joe Bullard Automotive Group, Ty Bullard frankly tells us that he’s not a car guy. Torque ratios? No clue. Horsepower? Unknown. But he knows service, knows how to deliver it, and knows how to lead his team in delivering it. His customers come back because Ty and his team solve their problems, not just sell cars. And his passion for aggressively pushing his company forward is evident in the words he chooses and the energy behind those words. Take a ride with us as we meet Ty and learn what motivates him and what his company’s future holds.
If you were to look out over the water and spot God driving a center console fishing boat, it would be built by Regulator Marine. Their boats are that good. Joan and Owen Maxwell have made top-end center console fishing boats for thirty years and their attention to detail, quality, the customer, and their community is legendary. Forrest Long sells Regulators in Mobile, Alabama and knows what the customer is looking for when they come in inquiring about Regulators. Their customers are seeking an on-the-water experience second to none and are willing to pay for it.
I talk boats, boating trends, boating accessories, and the outsized role the female in a household has in selected which boats and why.
Handshakes matter. So does eye contact. So does body language. Historically there have not been courses that teach these non-academic workplace necessities. The University of South Alabama’s Mitchell College of Business is changing that through their PREP program. Everything from how to answer “what’s your five year plan,” to how to structure a resume, to how to introduce yourself during your “elevator commercial.” Meet Megan Bennett and Jay Hunt, both of the Mitchell College of Business, and hear how interviews are changing, how companies are finding candidates is changing, and how Megan, Jay and their team are keeping their students up with the trends shaping today’s workplace and today’s job candidates.