Keepin’ It Real with Cam Marston

Keepin' It Real with Cam Marston

Weekly Commentaries and Videos

Keepin’ It Real with Cam Marston® are weekly commentaries airing at 7:45AM and 4:45PM on Fridays on Alabama Public Radio since 2018. Each tells a story designed to deliver motivation, inspiration, or humor. The commentaries have won both state-wide and national awards.

The Keepin’ It Real with Cam Marston® videos are 26 short (3:30s+/-) videos designed to deliver motivation, inspiration, and awareness around important workplace topics. Workplaces utilize the videos to build teams, develop a positive and inclusive workplace culture, and become a common conversation topic for employees, teams, and workplaces. The videos are branded for the organization and each video comes with a Learning Supplement to help team leaders debrief the video.

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Listen to the Keepin’ It Real commentaries Fridays on Alabama Public Radio (WQPR-Muscle Shoals, WAPR-Selma & Montgomery, WHIL-Mobile, W264AI-Maysville) & KXCR in Florence, Oregon

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Keepin’ It Real is underwritten on Alabama Public Radio by Roosters Latin American Food in downtown Mobile, Alabama.

Keepin' It Real - Podcasts
Posted On April 25, 2025

Practitioner

On this week’s Keepin It Real, Cam wonders if we have what it takes any more. If the thumbs up button is as far as we’ll go or as much as we’ll do.

—–

David Brooks wrote a column in the New York Times last week calling for a, quote “comprehensive national civic uprising.” There are well over four thousand comments with most being something along the lines of “Yes. It’s about time. Someone should do something.” Brooks’ says the Trump administration has gone too far, that we are indeed in a constitutional crisis, and it’s time to act.

But, I wonder, do we have what it takes to act? Or have we gotten used to saying “yeah, that’s a problem but it’s someone else’s problem, not mine” and maybe hit the thumbs up button.

I’m going to change the subject. I’ve had some tense conversations with my Christian friends when I tell them that it’s much easier to worship than to be a practitioner of their faith. Worshipping Jesus is easy. We go to church. We pray before meals. We ask for blessings in his name. Maybe wear a crucifix. That’s worshipping. It’s public. Visible. And, frankly, easy compared to what he actually asked us to do. “Don’t bother with worshiping me,” he essentially said. “Follow me.” Do what I do. Behave the way I behave. Luke, Chapter Six, “Why do you call me Lord, Lord and not do what I tell you?” There many similar versus throughout the New Testament. 

But do any of us have what it takes to do what he told us? Few. Very few. Because that’s hard and, today, puts us at odds with what’s happening in our nation. “I’m good with the Lord. I went to Church on Easter.” Well how about that guy who was sent mistakenly to prison in El Salvador?  We say, “Yea. That’s awful. He shouldn’t have been caught up in whatever he was caught up with. I’ll pray for him.” And that’s it.

But if we were truly practitioners, not simply worshippers, what would we do to help he imprisoned, he poor, the neglected?  We’d do something active with our feet, not simply bring our hands together and mention the poor guy over grace before dinner. Does this nation today, supposedly packed with Christians, have what it takes to act Christ-like anymore? Or are we all so fat and content that we let abuses fly and we’ll simply click the thumbs-up and offer our BS thoughts and prayers?

I’m disgusted by what’s happening out there. I’m disgusted by the way so many of the Universities and law firms, supposedly bastions established to spread open thinking and to uphold democracy, are rolling over like puppies on the teat. There are protesters, but I’m disgusted by how many of us – me included – are watching and not practicing our faith.

We were once a proud nation who pitied the banana republics run by bullies with no character and integrity. We would act to protect the weak, the poor, the vulnerable. Whether you agreed with or not, we knew this country would act. Now, we don’t even act on it inside our own borders.

We are a nation supposedly full of Christians who, despite what our Christ asked of us, feel contented to only worship and not practice our faith. Prove me wrong. Please!

I’m Cam Marston and I’m just trying to Keep It Real.

Check out this episode!

Keepin' It Real - Podcasts
Posted On April 18, 2025

Prom

On this week’s Keepin’ It Real, Cam tells us that based on a series of recent events, he has two people he’d like offer up as potentially superb spies.

—–

My twins are high school juniors, and prom was last Saturday night. The event went something like this:

For my son: He brought his Joseph Banks suit downstairs about noon. It looked like it had been in a pile on the floor since he last wore it in March. There was a button-down shirt with it. My wife took the clothes and began steaming the wrinkles out. She asked “What flowers did you get your date.” A blank look. “Go to Publix and get some flowers. We’ll make something.” He returned with one hydrangea. My wife quietly returned to Publix and came home with an assortment of flowers and began making a bouquet. My son borrowed my dress shoes.

For my daughter: She called her older sister earlier in the week and asked if she could return from college and help her with her hair for prom. Saturday, early afternoon, for about an hour, the two sat in front of a mirror and pre-prepped her hair. My prom-bound daughter left the house, hair in giant rollers, for the next stop in her pre-prom prep tour at someone’s house. There she would follow her sister’s instructions on getting the hair to the next step. Her dress was hermetically sealed in a bag to be opened only when put on. Walking to her car she carried an assortment of bags including make-up, clothes, hair dryers, and miscellaneous things I couldn’t ID. And a Stanley cup in her hand, of course.

My son and his buddies stood together for pictures in a yard where they collected before prom. Parents quickly snapped photos before the boys wandered off. They looked disinterested and annoyed by the photos.

My daughter and her friends, now fully primped, posed in front of a fountain downtown, while one of their friend’s mothers, a photographer, posed the girls individually, then in pairs, then as a group. Per the photos, the girls appeared happy to comply. The next day, parents were sent a link to a website where we could review and download the photos we liked.

At prom the boys sat on the stage, from what we heard, looking over the sight and largely talking amongst themselves. The girls stood in front of the DJ and danced. There may have been some co-mingled dancing toward the 10pm hour, but those details remain shrouded. The DJ, they said, was good.

From there, my son went to a friend’s house for a late meal cooked by parents, and they slept on sofas and mattresses in a den. He arrived home about noon the next day.

My daughter was treated to a night in a hotel for a friend’s birthday where she shared a room with three friends. They gabbed until late, discussing the particulars of the evening. She arrived home about the same time as my son. Both looked tired.

Dinner Sunday night, my wife and I asked, “How was prom?”

“Good,” they both replied.

“Tell us about it. What happened?”

“Nothin’.”

“Nothing? Really?”

“Nope. Nothin’. Just prom.”

After all that, we get “Nothin. Just prom.” Tight lipped, no details, close to the vest, tell us nothing. They should work for the CIA. Maybe they do.

I’m Cam Marston and I’m just trying to keep it real.

Check out this episode!

Keepin' It Real - Podcasts
Posted On April 11, 2025

To AI or Not AI. That Is The Question.

On today’s Keepin’ it Real, Cam reports on a writer’s conference he attended last weekend where a good part of the conversation was about using AI. All the writers, Cam reports, choose to not use it, preferring to remain “pure.”

—–

I attended a writers’ conference last Saturday. Writers are a curious breed, convinced their unique perspective on describing something as mundane as a sunset is groundbreaking and essential. I love them. But they’re weird.

This year, though, a frequent topic was artificial intelligence – how do writers use it, if at all. Speaker after speaker claimed they don’t use the stuff, choosing instead to remain “pure.”

Huh, I thought. I wonder if mathematicians once dismissed calculators because they weren’t pure. Or cooks refused kitchen blenders because electrified blending wasn’t pure. Or the ancient Chinese dismissed matches because fire made from flint and steel was somehow more pure.

“AI just doesn’t have a soul,” the authors seemed to be saying “It can’t experience love, loss, or regret.” True enough, but then again, neither does my toaster, and it still reliably performs its job every morning without any existential angst. Plus, it doesn’t complain when I burn the toast.

Truth be told, I wanted to agree with the speakers wholeheartedly. Part of me wanted to stand triumphantly on my chair, fist raised high, shouting, “Yes! AI can’t possibly write the way we can! Its unpure.” But as I sat listening, I couldn’t help remembering countless times when I’ve stared helplessly at a blinking cursor on an empty screen, desperately begging for inspiration to appear. More often than not, what I ended up writing was about was mindless junk that I needed to fill a page and make a deadline. Maybe a dash of AI could have given my writer’s block exactly the jump-start it needed.

Yet could an AI authentically capture the awkward silence after a joke falls embarrassingly flat—something I’ve personally experienced far too often—or perfectly describe the unique blend of ego and insecurity that simmered quietly throughout the conference room? Could it mimic the quiet desperation of writers jockeying for the attention and the validation of their peers?

The honest truth is, I don’t know. And frankly, I’m not sure these writers at the conference really knew either. Perhaps they’re right, and artificial intelligence will always lack that elusive “human touch.” But who can say for sure? Maybe someday, an AI will pen a poem so profoundly moving that we’ll all toss our beloved notebooks aside and question every choice we’ve ever made.

STOP. FULL STOP.

Everything you’ve just heard was written this morning by ChatGPT using the following prompt:

Write a 450-word commentary based on my Keepin’ it Real commentaries for Alabama Public Radio, written in my voice. In it, discuss a writer’s conference I attended last week and how many writers felt that AI could never replace the sound of the true creative’s voice. Make it humorous and poke a bit of fun at the writers who said this.

And folks, I can promise you this is the first time I’ve used AI in any of my 300+ commentaries. And I pledge to you going forward, I intend to Keep It Real.

Check out this episode!

Keepin' It Real - Podcasts
Posted On April 4, 2025

Get The Joke

Cam and his wife were at a wedding reception last week. It was beautiful. One conversation, though, has stuck with him.

—–

My wife and I stood with a young man at a wedding Saturday night as he lamented the lack of turkeys to hunt at his camp. There were no gobblers, he said, and he was a bit down in the mouth about it. “Why,” my wife asked.

“In the spring,” he said, “the hens move to a different place where they like the environment for nesting. The gobblers follow. And wherever those hens go, it’s not on our property. I wish there were something about our place that the hens liked but every spring they move away, and the gobblers go with them.”

“Sounds a lot like the bars I used to go to in college,” I said. No reaction.

Then my wife joined in. “How about making your place more romantic. Some mood lighting in the woods and you can play Sade and Lou Rawls. That’ll make the hens want to stick around. Make it so romantic they can’t bring themselves to leave.” And she began singing You’ll Never Find Another Love Like Mine and doing a little shoulder dance. She and I laughed at the idea. It was funny! Both of us were imagining two turkeys doing a sensual dance around each other in the middle of the woods to Lou Rawls or Sade under some soft lights. We were wiping tears from our eyes. It was hysterical and we kept the joke going. It was good stuff!

The young man’s expression was, well…he was either pitying us, worried for us, or worried for himself. He thought none of it was funny. He didn’t get the joke. He looked awkward because he felt awkward. Two people standing in front of him mopping tears from their eyes to something that he knew flew way over his head. Lou Rawls? Sade? Who were they? Should he offer us a nervous, sympathetic laugh? Should he excuse himself and quickly get lost in the crowd? The poor young man stood there uncomfortably, not knowing what to do. We stopped laughing and an awkward silence hung.

It was the age gap. It reared its ugly head and stared all of us in the face. Was the key to getting the joke knowing who Sade and Lou Rawls is? Was the key to getting the joke hearing the song in your head and picturing the turkeys dancing? Was the joke something only old people like and when I was in my twenties would have felt sad for me, too. Does humor, like wine, age and change its complexity? And then, like wine, go bad.

I could chalk the whole incident up to my wife and my shared odd sense of humor. I’m not gonna do that. I could chalk it up to our humor having gone bad. That’s not it. I’m going to chalk it up to kids these days. Imagine two turkeys dancing in the woods to this music and try not to smile. Try I dare you. You can’t not smile. It was funny!

I worry about the future of our nation.

I’m Cam Marston and I’m just trying to Keep It Real.

Check out this episode!

Keepin' It Real - Podcasts
Posted On March 28, 2025

Judges Of The Truth

It’s been a long week for Cam. He’s going to get paid one hundred dollars for two days of work that he is required by law to perform. He didn’t enjoy it but it wasn’t because of the low pay.

——

In grade school I never wanted to be the one to pick teams. I was afraid of hurting someone’s feelings. It’s ridiculous, I know. I like to get along. I like to see people succeed. I’ve never wanted to be the arbiter of someone’s else’s happiness. That responsibility scares me.

Monday morning, I was selected as a jury member for a federal trial. It was my first time doing this. I was one of eleven others who would decide the fate of the parties in front of me. And I was nervous. The judge told us that while his title was judge, we were being asked to be “judges of the truth.” I know myself and my flaws all too well. Amongst other things, I can be terribly gullible. I’m not sure I’m qualified to be a judge of the truth. However, by nine o’clock Monday morning, my fellow jurors and I were evaluating arguments.

What I saw didn’t help me become less nervous. The solemnity of the proceedings can most closely be related to a religious service. Lots of quiet. Lots of honorifics amongst staff and colleagues. Lots of silence as the parties gathered to whisper, like priests at an altar. Whenever my jury colleagues and I entered or exited the courtroom, everyone stood. It all signaled that this was serious stuff. And as the details of the case became clear, I realized that we, the jury, would render a decision that could eventually lead to the ruin of either of these parties.

Desperation appears in the courtroom. To get a win, both parties will bring up things from each other’s past that are deeply regrettable but clearly documented. Anything a witness had hoped was lost to time is now back, being wagged in front of the jury, attorneys painfully drawing out the story and the explanation. People at their weakest. If the judge felt the content was prudent, it was discussed. If not, he firmly shut it down. Embarrassment and shame were left out of his decision to let the content be aired or not. No one was berated but the questioning was, well, very thorough.

Fortunately for us the decision was an easy one and the jury was of one mind shortly after we began deliberating. Neither plaintiff nor defendant appeared surprised. We were thanked and dismissed. I don’t know what happened after that. Both parties stood as we walked out. No TV like celebrations or hugs and kisses between the victorious attorneys and their client. It was simply over. In a few weeks I’m to receive payment of one hundred dollars for two days of my time and a decision that may well lead to ruin of the losing party.

I did my service. I had to. I would have broken the law had I not. The verdict was easy, thankfully. But I was uncomfortable the whole time. Doing my best to track the arguments and be a “judge of the truth.” I’ve seen a trial now and I can honestly say I hope I never have to be the judge of someone else’s future ever again.

I’m Cam Marston and I’m just Trying to Keep it Real.

Check out this episode!

Keepin' It Real - Podcasts
Posted On March 21, 2025

Meaningless Conversations

On this week’s Keepin It Real, Cam Marston shares what exhausts him and how a good conversation is hard to find.

—–

It was 1,000 one-minute conversations. A collection of people who all were within a degree, maybe a half a degree, of separation. Hardly a meaningful chat and as the event wore on, the meaningfulness of the chats dwindled further. For so little conversation, it was exhausting. I think maybe that conversations that skim along the veneer of content are more taxing than digging into content. I don’t know. But when I left, I was completely spent.

I’m like so many other people claiming that technology has impacted today’s youth’s ability to communicate. I bemoan their addicted behaviors when it comes to their phones. Technology has impacted their ability to talk, I say, or to hold a conversation, or to make eye contact. Today’s technology has made them only interested in what everyone else is doing or saying, unable to engage with what’s happening right here, right now, right in front of them. However, my own behavior at this event wasn’t much different than the complaints I make about them. I can imagine how I looked, flitting from person to person, hardly engaging anyone, only looking for what’s next and who else was there. The event was spectacular. I was the problem.

Not long ago I read about a couple who were invited to a dinner party. They normally decline these invitations because they abhor small talk; it wears them out. The host, however, insisted and the couple begrudgingly showed up, fake smiles pasted on their faces. Once the final guests arrived and all were seated for dinner, the host asked a bombshell question: “How do each of you deal with your marital conflicts?” After a moment of stunned silence, the couples began sharing their stories and their tactics and their lessons learned. There was no small talk to be had. It was an immediate deep dive into meaningful content. The reluctant couple had said to each other they’d stay until it was acceptable to leave. They had their departure excuse rehearsed. However, they ended up staying until well after midnight and left energized by the conversations, not depleted.

I had lunch with a guy a while back. I had shared a book I enjoyed with him weeks before. When he and I sat down, I asked him what he felt his purpose in life were, which was a major element of the book. When his tone changed and he began subtly mocking me thinking I didn’t notice, I realized I had rushed things. It was too soon for that question. Was it too soon in our lunch? Too soon in our friendship? I don’t know. We both hurried the lunch to a close and he’s avoided me ever since. I was searching for meaningful content and assumed he’d join me. He was having none of it and none of me. It’s too bad, too. He’s an interesting guy.

Like most people my age, I’m old enough now that I know a good number of people. I wanted that at one point and, well, here I am. However, at my age, I’m old enough now to realize that I want to know, truly know, many, many fewer.

I’m Cam Marston and I’m just trying to Keep It Real.

Check out this episode!

Keepin' It Real - Podcasts
Posted On March 7, 2025

Happiness

On today’s Keeping It Real, Cam recounts his birthday week which has some unexpected surges of happiness. 

—–

Happiness is fleeting. It never lasts and I’m not sure it’s supposed to. It’s different than joy and contentment and pleasantness. Happiness bubbles up from an unexpected place and last such a short time. And when it arrives, it sometimes brings tears. Living in constant happiness would render us nearly helpless. It immobilizes you. Living in joy and contentment is great with, hopefully, unexpected surges of happiness from time to time that render us speechless.

For my fifty-sixth birthday earlier this week, the good Lord sent me several surges of happiness. I’m old enough now, and wise enough, to know what they are when I feel them and to do my best to live in them for the moments they’re with me. To document them in my head, to let them imprint on my brain, and to know that they’ll end and to cherish their memories.

The first one came when a small team of which I was a member successfully executed the opening an event. It was better, I think, than what we had expected. I looked over a large crowd who acknowledged our efforts with a celebratory cheer that lasted and lasted as some of the people we had worked to recognize where indeed recognized the way my team and I had hoped. I looked at my teammate and our grins were, well, enormous. Our celebratory hug was spontaneous, genuine, and heartfelt.

Then I watched as one of my children entertained her friends from Oxford who had never seen a Mardi Gras parade or a Mardi Gras ball. They were overwhelmed. My daughter took such great pride in introducing her friends to her traditions and her roots and her friends soaked it all in. They ate it all up. They showed immense gratitude to my daughter in all the experiences they had and all the memories they received. I was happy when I saw my daughter beaming with pride. Her friends had seen and truly appreciated what she was so proud of.

And then there’s the moment that brought the tears. It was a friend of my late mother’s who looked at my daughter and immediately saw her. Saw my mother. She said it was in her face and her joyfulness. I confess I had never seen it. My daughter’s only ever looked like my daughter but when I looked through my mother’s friend’s eyes, I saw it. As I stood with my mother’s friend, she began tearing up at the memory of my mother which had suddenly surged back. When I saw the tears and looked at my daughter through her eyes, I felt a surge of sadness, of ache, and, there in it all, was happiness. Happiness that my mother was so loved. My mother died three years ago on Wednesday. And for my birthday I was reminded that my mother was gone only if I let her be. I was reminded that I can keep her with me. Her memory is one I have access to. One I can control. One I can choose. And rather than feel sadness at her untimely loss, I can choose happiness that I remember her. And I did. And I felt it.

I’m Cam Marston, just trying to keep it real.

Check out this episode!

Keepin' It Real - Podcasts
Posted On February 28, 2025

The Ft. Lauderdale Accord

On this week’s Keepin’ It Real, Cam explains the Ft Lauderdale accord and how it’s telling him that it’s time to move on.

—–

My wife and I will be empty nesters in eighteen months. If all goes according to plan, in that time our youngest two will graduate and head to college and if looking back is anything like looking ahead, these next eighteen months will fly by.

If you’re a regular listener, you know that my wife and I have four kids. We purchased this house with a family of six in mind. With only two kids left at home, it’s already a lot of space and in eighteen months it will be much larger than we need. So today, just now, in fact, a realtor left. We wanted her to tell us what buying and selling a home looks like today since we’ve not done it in nearly twenty years. What part of our house will new buyers like and how can we accent it. What parts will buyers not like and how can we shore them up. We got from her a list of ten documents we need to find that will help in the sale of the house. And we have eighteen months or so to get all this done.

This all stems from my wife and I drawing up a Reverse Bucket List in a Ft Lauderdale hotel room in December. It’s an idea I got from Arthur Brooks’ book called From Strength to Strength. A bucket list is what you want to do and what you want to get that will excite you; that’ll make you happy. A Reverse Bucket List is what you want to get rid of or what you will never do again that will make you happy. At the top of my Reverse Bucket List was yardwork. It also included paying for homeowner’s insurance on rooms and bathrooms and spaces now infrequently used with two children gone. My Reverse Bucket List included clutter and stuff.

My wife and I agreed to the gist of the list and we agreed we’d begin slowly working through the list. We’ve termed the list and our agreement to work through it the Ft Lauderdale Accord. Since then, we’ve reference how any decisions we need to make jibe with the Ft Lauderdale Accord. The result has been a slow-moving process of beginning to downsize, to throw stuff away, and the most recent aspect of the Ft Lauderdale Accord was today’s meeting with the realtor.  

In a very short amount of time, the house downsizing idea has taken hold for me. I walk through the house looking at cabinets and closets and drawers wondering what’s in ’em and how much of it can we get rid of. Should I put a coat of paint on anything? Should suck it up and get the yard show-ready and drop sod on the places I know it will eventually die because its died four or five times already?

My mind is fixed on what’s next. I’m already gone. And I’m now wondering if staying here another eighteen months is too long.

Regardless, my inner knower is erasing all doubt that it’s definitely time to move on.

I’m Cam Marston and I’m just trying to Keep It Real.

Check out this episode!

Keepin' It Real - Podcasts
Posted On February 21, 2025

Paraty

On today’s Keepin It Real, Cam reports back about his most memorable event on his recent trip to Brazil. He traveled a long way to come back with this…

——

Cachaca is a Brazilian alcohol that was first made by the slaves the Portuguese brought to Brazil. It’s sugar cane based. Very sweet. And like gumbo, red beans and rice, jazz music, and the Mississippi delta blues among other things, it was what the poor people created due to a lack of resources and that the wealthy people eventually wanted. Crazy how that works so predictably. It’s like clockwork. 

Anyway, my wife and I were enjoying our first cocktail made of cachaca by the pool last week in a small coastal community north of Sao Paulo called Paraty. However, we struggled to enjoy the drink.

And I’m certain you can relate to what happened. It’s become a meme – There was someone in an environment too small for their voice, talking too loudly. It was loud people having private conversations on the phone in small spaces. Loud Zoom calls in coffee shops. You’ve witnessed this. In our case it was a British couple lying in lounge chairs by the pool on speakerphone with their daughter talking about finding her an apartment in London. The father, to be heard, raised his voice to nearly a yell so the phone would hear him from three feet away. Well, my wife and I heard him, neighbors living next to the hotel heard him, the birds in the trees on the coast heard him, the shop owner across town, people in the next city over and the Uruguayans 1000 miles to the south also heard him. We didn’t want to, but we learned a lot about this family and their dysfunctional and helpless daughter. Our relaxing drink tasted like cachaca, lime, and disgust.

Around the pool were two other couples. We met and stood talking in the pool. They were really nice. One couple had been traveling since January 1st. They were recently retired and described retirement as having three distinct phases – Go Time, Slow Time, and then, No Time. Go Time is travel. Slow Time too old to travel and now you sit around the house. No Time is travel back and forth to your final doctor appointments. They retired early to have a longer Go Time and were doing it up right.

They were telling us about how they planned their extensive trips then, and I promise I’m not making this up, the British man got into the pool and began swimming laps right through middle of us three couples and another guy who had joined us. We stood there in water up to our waists in disbelief. He kicked right through us, splashing us, no more than a foot or two away as he came by. I’d never seen anything like it. Was it aggressive? Or was it just plain clueless?

Anyway, the three different couples plus the one guy decided not to move. And he kept swimming. We’d pause our chat as he swam through. It’s sad that after traveling about 18 hours to get to a place way off my radar and another 18 hours to get back home, the only story I have from my trip is about a British man in our pool.

Which makes me want to drink lots of cachaca.

I’m Cam Marston and I’m just trying to Keep It Real.

 

 

 

 

Check out this episode!

Keepin' It Real - Podcasts
Posted On February 7, 2025

Procrastinating Like a Champion

Today on Keepin’ It Real, Cam looses focus and finds his mind wandering about an upcoming trip instead of focusing on what need to be done.

—–

My day today will be spent studying Brazilian demographics. And I know what you’re thinking: How did I get so lucky? I mean, come on, most of us have to work but you get to spend your day studying Brazilian demographics. How is that fair?

Friday, my wife and I leave for a week in Brazil. I’ve been invited to speak at a conference next week in Sao Paulo. These types of invitations are rare for me.  While at a conference in November, a young man approached me and said, “Can you do that same speech in February in Brazil?” “Sure,” I said. “No problem. Easy.” Well, it’s not easy. Which leads me to today, carefully studying and incorporating the Brazilian data to replace my US data that I used in November.

Much of the data is very similar. Young women are outperforming young men in education. Women are having first babies older and having babies into older age. People are getting married at older ages. Household sizes are falling. Life-spans are increasing, meaning Brazilians will be in retirement longer. There are worrying trends in whether the Brazilian federal system will be able to support retirees long-term, much like there are new rumblings here about whether our social security system will be able to fund payments in the future. All familiar stuff.

Up until recently, I would have said their political climate was very volatile with their in and out of favor populist president Jair Bolsonaro but, his ascendance and the turmoil it created looks very similar to what we’re seeing here. Even his presidential portrait is of him in some combination of a scowl and a frown, much like Trump’s presidential portrait that was released a few weeks ago.

My comments will be translated into Portuguese as I speak, meaning I need to go slow so the translators can keep up. I find it difficult to pace myself like this. My words will need to be carefully chosen. When normally I can explain something well-enough with a paragraph, I need to now do it in a sentence. Writing these commentaries each week have helped me as a speaker – writing has taught me to be more precise in speaking.

And as much as I’m excited to work with my Brazilian client, my wife and I are leaving for Brazil early to enjoy a short trip to a seaside community that will include a drive to a bunch of waterfalls and a tour of the coastline by water. Beaches, waterfalls, plus a trip a distillery that makes something like rum but is not rum. And, truth be told, I’ve spent more time looking into the waterfalls, the coastline, and rum but not rum than I have looking into Brazilian demographics. Focused preparation has been a problem. I’m even looking repeatedly at the weather forecasts for the seaside community – all poor uses of time considering the prep work that is still needed. I’m a champion at finding things to do that are not urgent and finding ways to justify doing them. Like this commentary.

And, with that truth-bomb announced, I will now put this away and get back to Brazilian demographics.

I’m Cam Marston and I’m just trying to keep it real.

Check out this episode!

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