What’s Working With Cam Marston®

Weekly Radio Show and Podcast

Identifying the trends shaping today’s workplace, workforce, and marketplace and discussions on culture and society. Guests bring insight and lessons into the trends shaping their business, allowing listeners to learn, adapt, and get a little bit better at whatever it is they do.

The What’s Working with Cam Marston® 90-Second Business Tips are broadcasting 415+ times each weekday in 46 markets across the country.

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What's Working with Cam Marston
Posted On March 11, 2025

Devon Harris, Female Tech Leaders, and The State of Tech Today

Devon Harris is a female tech leader for OberaConnect based in Fairhope, Alabama. It’s a company she started with her father and now includes her sister. Their growth has been intense, fueled by the rise in demand for tech services by small businesses and regional and local governement clients and Devon and her team’s remarkable commitment to client relationships. All companies claim relationships are key to business – I’ve heard it a thousand times – but OberaConnect takes it to a new level. While sitting across from me in the studio, I got the sense that what Devon and her team do regarding relationships is indeed different. Meet Devon, hear her story, hear me argue that the solutions technology claims to offer are now null and void – there is no longer any convenience in tech – and her reply. 

OberaConnect – 251.308.4592

 

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What's Working with Cam Marston
Posted On February 3, 2025

Porchlight’s Urban Residential Development & Re-Development is Gaining Traction

Many cities need more urban housing with Mobile, Alabama certainly being one of them. It’s hard to find, though, and where you do find neighborhoods and houses many of them are blighted and unsuited for living. Porchlight is changing that. By carefully identifying properties, doing the often cumbersome work of locating property owners and then building homes that match the design and spirit of the neighborhood, Porchlight is returning streets and neighborhoods to their bygone thriving days. John Ruzic leads the initiative. Working from within Rogers & Willard construction, John knocks on many doors, makes hundreds of calls, and works to get the many stakeholders on board for the revitalization. And John foresees the day when urban centers across the southeast seek out his team’s model and guidance to solve their own urban residential challenges. 

Brought to you by the Gen Savvy Communications Academy. 

Got someone who needs their story told? Reach out: Cam@CamMarston.com.

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What's Working with Cam Marston
Posted On January 27, 2025

Mark Colson of the Alabama Trucking Association

Mark Colson has oversight of the Alabama Trucking Association and has insight into the 131,000 people the industry represents in the state. That’s 1 out of every 13 jobs. They’re good people, Mark says, who get a bad rap. It’s an expensive business to run – the rigs cost a good but, the drivers and diesel mechanics earn a nice salary and wage, but its the insurance that hurts these small businesses the most. The cost of insurance, per Mark, is driven up by the attorneys who adveriste in such a way that makes the truck drivers and trucking companies look like careless villans. Mark’s goal is to spread the good word about the hard-working men and women who make up the trucking businesss. 

Reach out to us with show ideas: Cam@CamMarston.com.

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What's Working with Cam Marston
Posted On January 20, 2025

Chip Conley and the Modern Elder

The “modern elder.” It’s a strange term. Chip Conley describes it this way: As curious as you are wise. I heard Chip at a conference in San Francisco, wrangled a meeting with him, and booked this podcast. I was moved by his content. If modern medicine has its way, we’re going to live a long time and need a place to apply ourselves during and after middle-age. Chip went through this transformation and teaches his lessons at his Modern Elder Academy. He has 6000 graduates who have been through his program with the aim of finding new purpose. He has an infection optimism and makes some points that hit me right in the “Ooooofff. That’s me!!”

Enjoy. And let me know if you see yourself in this interview anywhere. 

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What's Working with Cam Marston
Posted On January 6, 2025

The EOS Business Management Movement

Entrepreneur Operating System. It’s building momentum amongst small to medium sized businesses in the area. Sid Sexton and Forrest Derr are advocates of it. Both have seen the results on their own work. 

Sid runs Sexton Lawn and Landscape and says EOS has changed his company. Forrest was part of the transformation. The biggest place where you can see the results? Meetings. They’re efficient, decision making gatherings, not rambling chatterings from a few people. EOS method insists on a meeting formula that begins with somewhat personal observaitons and then moves into the work. This recipe, I’ve learned other places, is part and parcel to many successful workplace cultutres – don’t be afraid to get personal and vulnerable. 

Sid and Forrest discuss EOS, the book that triggered it for them, and where you can go locally (in southwest Alabama) to learn more and get involved. 

Forrest with Derr Consulting – LinkedIn: https://www.linkedin.com/in/forrestkderr/
Sid with Sexton Lawn and Landscape – LinkedIn: https://www.linkedin.com/in/sidney-r-sexton-a65540144/
ENRG Website: http://enrg.life/

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What's Working with Cam Marston
Posted On December 23, 2024

David Gibson & Judge Roy Bean Spirits

Judge Roy Bean Spirits began when David Gibson sold his advertising and marketing agency and decided to try his hand at whiskey and tossed a new brand into the marketplace. His product has a distinct pecan wood finish, making it unique. The regulatory body in the state of Alabama offered him a trail in markets south of I-10 and his product quickly caught on. Today the product is avaiable across the state and David is now working to gain distrubtion outside Alabama. 

David has also created ancillary products to support the brand – soap, coffee, and a line of hats and T-shirts. He also has a wonderful satsuma based bitters that, along with his whiskey, make a stellar Old Fashioned. 

As we recorded the interview, his annual honey cask was hitting the shelves. It’s a limited bottling. The idea presented itself to David when some hobbiest honey farmers wanted one of his casks to provide a whiskey flavor to their honey. He then took that cask and re-added whiskey, giving the whiskey a slight honey flavor. It’s a match made in heaven.

David Gibson has a great story to tell. And maybe he’s looking for an introduction to a country music singer? To understand that reference, you’ll have to listen…

Sponsors:

Bill-E’s Bacon

Generational Insights Communications Academy

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What's Working with Cam Marston
Posted On November 20, 2024

Owls. (Yep, you read that right.)

The What’s Working radio show has come to a close. The podcast remains. This is the first of the new podcast-only, non-radio versions of What’s Working. No forced breaks for commercials, no time limit per episode. Much easier to edit. More fun for me. No obligations and no deadlines for new weekly content. If you’re a fan of the show, please give this new format a chance.

—–

My part of town has experienced a surge in owl attacks. In the pre-dawn hours (and a few in the early evening), joggers are getting attacked. Owls are flying away with earbuds, hats, jogging lights. One runner was more than harassed, he was attacked! Cuts on his hands and face. There’s been over a dozen attacks. 

I speak with an owl expert on what’s going on. It’s all normal, she says, but understandibly unnerving. The topic is not exactly a workplace, workforce, or marketplace trend but…it’s a trend around here of some sort. So, it counts for the show. At least the new show.

Owl attacks this week on What’s Working! (Please forgive my giggles. I just find these owl attacks a bit humorous!)

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What's Working with Cam Marston
Posted On October 7, 2024

Doug Ankersen’s Isle Dauphine Oysters Feature the Waters in Which They’re Raised, Lots of Hard Work, and Doug’s Engineering Sensibilities

The Isle Dauphine Oyster Company was born out of Doug’s passion for process, the coastal waters, and Doug’s fondness for oysters. A trained engineer, Doug has now created a predictable product that’s ready for the big time. That’s a part of his pitch when he enters restaurants in Nashville, Birmingham, Atlanta, and New Orleans – they can count on his oysters tasting good all the time and always being available. He’s not worried about storms, about too much fresh water, about any of the variables that smaller, less sophisticated farmed oysters companies struggle with. Doug is now spreading the word and one of the markets he’s targeting the most right now is his own home town of Mobile, Alabama where about a dozen farmed oyster companies operate yet, strangely, few restaurants offer them on the menu. 

Show Sponsors:

Find Cam Marston’s book – What Works: The Ten Best Ideas from the First Two-Hundred Episodes on Amazon.com

To get the Cam’s “Here’s What’s Cool” list each week and a Free Chapter of What Works, sign up here. 

Last – The best daily news newsletter I’ve found is Morning Brew. I’ve read it every morning for years. Good content written with a dash of snark. Find it here.  

Check out this episode!

What's Working with Cam Marston
Posted On September 30, 2024

Ron McBay Represents NATO. He Has a JAG Background and He Explains How He Trains Eastern European Countries

Ron McBay travels to places most of us only fainly know about to represent NATO and train these countries leadership on NATO approved engagement practices. It’s very precise content and Ron, trained as an attorney and a background as a JAG, knows it very well. Curious how NATO really works? Want to know what engagement tactics are allowed? Listen in to this week’s show. 

Show Sponsors:

Find Cam Marston’s book – What Works: The Ten Best Ideas from the First Two-Hundred Episodes on Amazon.com

To get the Cam’s “Here’s What’s Cool” list each week and a Free Chapter of What Works, sign up here. 

Last – The best daily news newsletter I’ve found is Morning Brew. I’ve read it every morning for years. Good content written with a dash of snark. Find it here.  

Check out this episode!

What's Working with Cam Marston
Posted On September 23, 2024

From YouTube How-To Videos to Becoming an International Destination Event – The Incredible Journey of Maymay

Maymay went on to YouTube from Chilton County, Alabama many years ago out of a desire to create some beautiful paper creations. People watched. Then more people. Then many more people. Now she hosts events online with hundreds of attendees and they travel internationally to come to her hosted events in Chilton County. Social media is her advertising tool and she does it very well. This is an amazing story of success from a charismatic lady who you can’t help but fall in love with. Enjoy!

Show Sponsors:

Find Cam Marston’s book – What Works: The Ten Best Ideas from the First Two-Hundred Episodes on Amazon.com

To get the Cam’s “Here’s What’s Cool” list each week and a Free Chapter of What Works, sign up here. 

Last – The best daily news newsletter I’ve found is Morning Brew. I’ve read it every morning for years. Good content written with a dash of snark. Find it here.  

Check out this episode!