Identifying the trends shaping today’s workplace, workforce, and marketplace. Guests bring insight and lessons into the trends shaping their business, allowing listeners to learn, adapt, and get a little bit better at whatever it is they do.
What’s Working is currently broadcast 28 times weekly in 25 markets across the US, primarily in the southeast. The What’s Working with Cam Marston® 90-Second Business Tips are broadcasting 415+ times each weekday in 46 markets across the country. More stations join nearly every week.
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Cline Jones spent time as a boy watching the locks and dams near his home take and receive tow-boats on the river. The attraction of the work was deep and he signed up to be a part of that industry. Today he’s the Executive Director of the Tennessee River Valley Association and the Tennessee-Cumberland Waterways Council. He knows the numbers: the 12,000 miles of waterways transport 1/3 of the nation’s GDP; 541,000 jobs come from the inland waterways; 15 barges equals 1000+ 18 wheelers or 216 train cars. There are 219 locks operating today. And it’s the locks and dams that worry him the most. Many are well over their 50 year life-cycle for which they were designed. We discuss the waterways, their infrastructure, and their threats.
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Economist Connor Lokar says it’s goign to get worse before it gets better. Then it’s going to get much worse. Connor is with ITR Economics. He and his firm work with businesses to help them prepare for economic change. Avowedly apolitical, Connor and his team only say the November election is unlikely to change our economy in any meaningful way, regardless of who wins the presidential election. To get a good read on the economy you need to know government spending, demographics, imports and exports, and a dozen other numbers. Connor knows his stuff, and you’ll want to hear what our future holds.
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Lots of changes coming to workplace rules ranging from the legality of non-compete agreements to changes to the salary of exempt employees. Windy Bitzer of the Hand Arendall law firm explains the changes and what they mean for you and me.
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Lots of chatter out there about AI. Lots. Every day some some sort of news about how it will make our world unbelievably better and another about how it will be the end of humanity. I reached out to Kai Gray to ask him to answer some questions – what can AI really do? Aside from being the best source tech help I’ve ever found, what can it do for me? Today? Right now? It wrote me a sonnet to read to my wife on Valetines Day (which my wife thought was the most romantic thing I’ve ever done until she learned the truth) but what practical application does it have for me, right here, today. Well, listen to find out.
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Tenaska has created a method for capturing the greenhouse gasses emited from industrial sites and pushing it through pipelines to a hub where it is injected 10,000 feet under ground. The diposal site must have a top layer of impermeable rock and the CO2 ultimately turns into an inert stone. The process requires a significant investment and Tenaska (the biggest privately held company you’ve never heard of) has what it takes. Tenaska rep Brett Estep leads me through how it works.
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For years Scott McKain has led audiences and his consulting clients how to become distinct and different in a crowded marketplace. His approach is simple yet most companies won’t do it – what are the extra things you can do to remain memorable to customers and how can you incorporate them into your business? Most people will claim their expertise is all they need to secure business, not the small, additional customer service items. That’s where they’re wrong. In a crowded and competitive marketplace, standing out requires more.
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Burnie Juneau can walk into a business and tell if it is franchisable. He’s gained a sense of how easy it will be based on his years of experience. His approach to the owner is “are you interested in growing quickly.” The company he works for, Franchise Marketing Systems, does all the paperwork, files the trademark documents, and readies the business owner for growth. FMS then goes on to help sell the franchises, too, marketing the opportunity and finding the right customers.
If you like what Burnie has to say, he offers his phone number: 225.733.4680.
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Find Cam Marston’s book – What Works: The Ten Best Ideas from the First Two-Hundred Episodes on Amazon.com.
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Col. John Kilpatrick saves veteran lives. He offers a system for doing it, with key roles filled by other veterans. “Unless you’re a veteran,” he told me, “you’ll never know what we’ve gone through and no one will listen to you.” His agency, Vets Recover, is the first of its type he knows about in the country. From vets in despair on the edge of suicide to ones struggling with years of addiction to ones suffering from the traumas that only vets can understand, John has built a system to care for them. He’s on a mission, not unlike the missions he undertook as a part of his active military service, and won’t stop until the mission is complete.
John offers this phone number for Vets in need: 251.405.3677. John promises a Vet will answer.
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Last time on the show Dr Robert Pearl gave a general overview of the impact he predicts AI with have with medicine. I asked him to return to the show on the release of his new book, ChatGPT MD, now availble on Amazon. Dr Pearl gives a wonderful example of someone injured in a ski accident and when they entered details about their accident and the resulting pains, ChatGPT correctly diagnosed the injury and the needed surgey. It’s next level stuff. And there is so much more yet to come. Hear Dr Pearl tell us where he thinks it’s all headed.
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Dan Sigmond has seen a great deal in his time with the FBI. He and I discuss his pursuit of financail fraud the the crooks who commit it. Some the crooks are idiots, Sigmond says. Some, however, are brilliant. Sigmond tells us what to look for, how to defend ourselves, and the most common mistakes businesses make.
Show Sponsors:
Find Cam Marston’s book – What Works: The Ten Best Ideas from the First Two-Hundred Episodes on Amazon.com.
To get the Top 3 Tips of the show each week and a Free Chapter of What Works, sign up here.