What’s Working With Cam Marston

Weekly Radio Show and Podcast

Identifying the trends shaping today’s workplace, workforce, and marketplace. Guests bring insight and lessons into the trends shaping their business, allowing listeners to learn, adapt, and get a little bit better at whatever it is they do.

What’s Working is currently broadcast 28 times weekly in 25 markets across the US, primarily in the southeast. The What’s Working with Cam Marston 90-Second Business Tips are broadcasting 415+ times each weekday in 46 markets across the country. More stations join nearly every week.

Featured on the Following Stations

K 94.7 WKLW-FM
99.3 fm & 600 AM - WKYH - classic hits
770 KATL
WMX 98.1 FM Hattiesburg
WGOH 100.9FM - 1370AM - Country Gold & Bluegrass - Today's Refreshing WUGO Lite Rock - 99.7 Lite FM
WBNT 105.5
FM Talk 1065 Turning up your Voice
WWNS AM 1240
The Big Talker WBHP
KINY 800/94.9
99.3/630 KJNO
WMX News Radio 98.1 FM
News Radio 101.9 WAAX
Talk Radio 105.9 WRTR
News Radio 105.5 WERC
News Talk 93.1
The Tiger 95.9
KURM 790 AM 100.3 FM
FUN 101.1
95.3 Brownsville Radio
WNAH 1360
AM 1400 WSTC Fairfield County's Favorite Radio
I heart WDIG
Music News KATL Sports Entertainment
FM Talk 93.9

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What's Working with Cam Marston
Posted On October 16, 2023

“Begin.” A Simple Message from Consultant, Author, and Business Leader Joe Calloway.

It’s simple. To do anything you must begin. Joe Calloway understands that one of the many barriers to success for an entrepreneur or any business leader is simply to get started. To begin. We can create lists of reasons to delay, to wait, to push off to tomorrow. Success, however, starts no other way than to begin. Meet Joe Calloway. Hear his enthusiasm. Let it take hold. And lets all…begin.

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What's Working with Cam Marston
Posted On October 9, 2023

AI + Logistics. Shashank Rao Leads Auburn University’s Harbert College of Business in Combining the Two

AI is changing everything it touches. Why not supply chains and logistics, too? Shashank Rao leads teams of students working with companies to combine the two in unique ways. Shashank gives me some insights into the projects they’re working on and what the results have been and how AI will continue to impact logistics. It’s fascinating stuff to an outsider like me. To Shashank and his team, though, it’s just another day at work. Shashank, by the way, is the Jim W. Thompson Professor at the Department of Supply Chain Management at Auburn’s Harbert College of Business.

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What's Working with Cam Marston
Posted On October 2, 2023

Bringing a Better Beef to Your Table – Joey Mason of Mason Hills Farms Saw A Need for a High-end, Premium Product

Not being beholden to tradition or industry norms has helped Joey Mason make Mason Hills Farms a premium provider of beef for the discerning consumer. His cattle are grass fed and grain finished on his own farm near Grand Bay, Alabama. Never farming before, Joey has learned the business from the ground up, from how to prepare the cattle to how to process and package them to retain the best flavor in the meat. He’s now selling it direct to the consumer and is adding a line of ready to cook burgers. And with the scraps? A premium dog food. Joey (like his cattle!) is all in.

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What's Working with Cam Marston
Posted On September 25, 2023

The Art of Leading a Team of Craftsmen – Hastings Read Runs a High-End Custom Woodworking Shop

A circuitous route delivered Hastings Read from England to Mobile, Alabama where he learned custom woodworking after a successful career in management consulting. Today he leads the team at Oakleigh Custom Woodworks as they build beautiful doors, windows, and shutters, employing a team a craftsmen who take great pride in their work. Deadlines matter but the work of a craftsman should not be rushed. Hastings details his story, how he’s applying his lessons as a consultant to his own small business, and how he leads a small team that builds exquisite products.

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What's Working with Cam Marston
Posted On September 18, 2023

Commercial Insurance, Cold Calling, and Brian Tanner – Explanations on Rate Increases and Old School Sales

If you buy commercial insurance you’ve certainly noticed the rate increases. Brian Tanner is Managing Principal at EPIC Insurance’s Birmingham, Alabama office and is our monthly Business Alabama magazine deep dive interview. He explains why rates are up, how AI is making creative crooks more clever, and why the art of cold calling is not dead. Brian is high energy and this interview is a thrill.  Enjoy.

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What's Working with Cam Marston
Posted On September 11, 2023

Expertly Keeping Employees in Historically High Turnover Jobs – Panini Pete & Cheryl Blohme of PP Hospitality Group

Foodservice is typically full of high turnover. Unless you work for PP Hospitality Group. Panini Pete and his sister, Cheryl Blohme, have created a rapidly growing organizaiton due, in part, by their ability to find and keep good people in jobs typified by high turnover. Pete and Cheryl and their leadership team have figured something out. It begins with Pete, Cheryl, and the leadership team living and breathing and acting out the culture they preach. No one can deny they don’t mean it or that their culture is just words on paper. It’s evident to the customers and, most importantly, to the employees. Learn how they do it and what it could mean for your workplace.

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What's Working with Cam Marston
Posted On September 4, 2023

Revealing Insights into the Labor Market – Elizabeth Crofoot, an Economist with Lightcast, and I Dig Deep

There is a big difference between a skills shortage and a labor shortage. Employers used to worry about lack of applicable skills. Today employers just need people with some of the skills demanded. Elizabeth Crofoot is an economist with Lightcast. Based in DC, Elizabeth knows how to mine the data our Federal Government provides and “read the tea leaves.” She and I talk about the tops skills employers are searching for today, how these skills are becoming “disruptive skills” and how workplace leadership is needing to change to accomodate these new skill demands. 

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What's Working with Cam Marston
Posted On August 28, 2023

Inside Out Marketing – The Basics Of Marketing Your Business with Gayle Rogers of The Atomic Agency

There are basics to marketing your business. Before business owners get into the weeds of fancy marketing tactics, they need to make sure the basics are covered. Gayle Rogers of The Atomic Agency works with owners of new businesses as well as business veterans to make sure the fundamentals are well taken care of before anything sophiticated can begin. Hear Gayle’s advice for what bases you need to make sure are covered.

Click here to get the Checklist Gayle offers listeners. 

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What's Working with Cam Marston
Posted On August 21, 2023

Sports Tourism is Big Business. Joel Lamp is the Sports Manager for the Huntsville CVB.

Sports Tourism draws athletes and their families from hundreds of miles to destinations where they can compete. Joel Lamp is the Sports Manager for the Huntsville Convention and Visitors Bureau and is responsible for filling the statiums, stands, fields, rinks, pools, and courts around Huntsville with these athelets. The opportunities continue to grow. Turf a field (artificial turf) and it’s a football, soccer, and lacrosse field ready for competition year round. What the locals and community isn’t using during the week, Joel recruits people to travel and play.

Joel’s podcast is The Business of Sports Tourism Podcast that you can find on all major podcast outlets. 

Show Sponsors:

Find my book, What Works, on Amazon.com. 

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What's Working with Cam Marston
Posted On August 14, 2023

Fear of Failure Drove Alan Clark to Grow His Father’s Security Firm – DSI Security – into a 33 State Enterprise

Started by a retired sherrif hired to protect construction on a nuclear power plant near Dothan, Alabama, DSI Security Services now has operations in thirty-three states and 5400 employees. Alan Clark is chairman of the board. His father was the retired sherrif and his two sons are now involved in the company. Alan cites solid customer relationships who wanted DSI’s services in their new locations around the country as one of the fuels for his growth. Another is his fear of failure. He had to take care of the company his father started and find enough work to employ his sons.

Show Sponsors:

Get a copy of What Works: The Ten Best Ideas from the first Two Hundred Episodes on Amazon.com.

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