Lane Zirlott of Murder Point Oysters is sharing the Butter Love

Posted On November 21, 2022

Business is competitive. You have to compete to survive. But that doesn’t necessarily mean you can’t celebrate others’ success at the same time.

Our guest in the latest episode of “What’s Working with Cam Marston” is a testament to that idea. It was three or four years ago that we first met Lane Zirlott of Murder Point Oysters, a south Mobile County company known around the Southeast. At that time, he was raising about 6 million oysters a year. Now the company has grown to the point that he’s raising five times that number annually.

While Lane has worked tirelessly to turn Murder Point into a regional and national brand, he’s also taken the time to celebrate others in his industry. He and Murder Point organized an Experience the Oyster event in Gulf Shores, bringing in oyster growers and chefs from around the Southeast. And he has plans to open a Murder Point Oyster Bar that will offer not only Murder Point oysters, but others from around the region.

Part of the reason behind this philosophy is a personal tragedy that Lane and his family have endured – the loss of his 12-year-old son, who died in an accident several years ago.

“It changes your outlook,” he said. “It makes you stop and think how short life really is.”

In this episode, Lane also shares with us how the weather affects his business – and not just the weather in south Alabama. He tells us where he’s selling his delicious oysters these days (hint: most of them are sold outside the state of Alabama). And he shares with us what’s next for Murder Point Oysters and that “Butter Love.”

Categories: Blog, Entrepreneurship, Podcast, What's Working with Cam Marston