StoryBrand is a Simple and Compelling Sales Tool. Stephanie Greenwood Introduces It to Me.

Posted On July 22, 2024

Who is the hero of your business? Too often, it’s you. It SHOULD be the customer. Stephanie Greenwood is a StoryBrand consultant and explains it all so simply to me. She’s with IMMIX Strategic and walks me through the process. The customer is the hero. You – the business – are a guide that helps the hero overcome their problem. You bring them to solutions and help them avoid disaster. It’s so simple. And yet we botch it again and again. 

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