Stuck between the once-mighty Baby Boomers and the front-running millennials, Generation X is often considered the Forgotten Generation. Earlier this year, however, they went from just being considered forgotten to actually being forgotten: Smells like Disrespect. But thankfully not everyone has forgotten about us. VisionCritical.com recently compiled a list of stats that show Generation X still has some pull in the marketplace, even if CBS News wants to pretend we don’t exist. Consider: Thirty-one percent of total U.S. income is earned by Gen-Xers. Fifty-five percent of today’s startups are founded by Gen-Xers. Gen-Xers outspend all other generations on housing, clothes,… Read More
Categories: Generation XThey’re entitled, we said. Self-absorbed. The products of participation trophy culture. But now millennials are frugal? Citing research from Raymond James, cnbc.com noted that millennials might be to blame for slower economic growth. Raymond James analyst Travis McCourt cited the rise of the U.S. personal savings rate — 8.1 percent this August, as compared to 5.7 percent in 1996 – as having a “disinflationary impact” on the economy, stagnating growth. McCourt chalks this up to a “generational change” after the financial crisis of the previous decade. And so now, we’re apparently blaming millennials for saving too much. Perhaps if college… Read More
Categories: Generation Y / Millennials, Recession EconomyWhat does it take to run a successful radio station in the digital age? Even with a wealth of technological advances and a growing variety of platforms, one successful local station owner says the answer is the same it’s always been: Content is king. I like to think our content at “What’s Working With Cam Marston” is part of that equation, because our guest on the show this week is the owner and operations director of the station that airs it: Sean Sullivan of FMTalk 1065. Sullivan will tell anyone who listens – and a lot of people listen to… Read More
Categories: What's Working with Cam MarstonYou can now find my Keeping It Real commentaries via your favorite podcast app. Search for Keeping It Real with Cam Marston. Or tune in to Alabama Public Radio Fridays at 7:45am or 4:45pm. Today’s episode – A seemingly simple question that gets an odd reply.
Categories: UncategorizedWhen many of us see panhandlers “flying signs” alongside the road, we only see someone looking for a handout. Matt Armbruster sees people who need someone to believe in them. Armbruster, our guest in the latest episode of “What’s Working With Cam Marston,” operates Ransom Ministries, which teaches life and work skills to marginalized people such as the homeless, ex-convicts and recovering drug addicts to help them find work and re-integrate into society. Armbruster, whose background is in restaurants, began his ministry in 2010 with Ransom Café, a donation-only eatery where the homeless and others could come to eat and… Read More
Categories: What's Working with Cam MarstonWhat’s more important to success? Talent? Or hard work? Obviously, that may depend on what you’re trying to be successful doing. For a musician like Stanton Moore, drummer for the New Orleans funk band Galactic, we might assume that talent would be king, that how far he is able to go in his line of work would be largely dependent on his skill at his craft. And according to Moore, we would be wrong. In the latest episode of “What’s Working With Cam Marston,” Moore credits hard work and perseverance with getting him where he is today. “I do believe… Read More
Categories: What's Working with Cam MarstonOn this week’s episode of Keeping It Real, I retell the story of watching a coach’s speech and how he broke one of the cardinal rules of public speaking. For more Keeping It Real commentaries, search for them on your favorite podcast site or search Keeping It Real with Cam Marston on Facebook.
Categories: Keeping It RealThink your computer is secure? Think passwords are a devious prank the IT department invented to drive us all crazy? Think the Dark Web is a working title for the next Spider-Man movie? Our guest in the latest episode of “What’s Working With Cam Marston” begs you to think again. Glenda Snodgrass is president and lead consultant of The Net Effect, a Mobile-based firm that specializes in cybersecurity training. And Snodgrass says not only is the Dark Web real, but it’s likely that information like your computer passwords, email address and cell phone number are already on it. This is… Read More
Categories: What's Working with Cam MarstonThe foundation of entrepreneurship is identifying a need and providing a solution. Shawn Cushing did just that. When her oldest daughter left for college, she was shocked by the amount of money and effort that parents put into furnishing and decorating their children’s dorm rooms. And she thought she could do it better. So in 2012, Cushing and a partner founded Not Just Dorms, a Mobile-based company that designs custom dorm room furnishings. Cushing and Annie Henseler, the company’s VP for Sales and Operations, joined me on the latest episode of “What’s Working With Cam Marston” and shared how they… Read More
Categories: UncategorizedWhat do you think of when you think of iGen? A bunch of teens glued to their devices, posting selfies to SnapChat and following the latest trendsetters on YouTube? Maybe you don’t know them as well as you think. A report from the British Institute for Practitioners in Advertising referenced at PRWeek.com recently found that today’s teens are more interested in spending time with loved ones than keeping up with the latest trends and racking up likes on social media. Or maybe they’re just saying that because they know that’s what their parents would want to hear. The study found… Read More
Categories: Generations, iGen