Coronavirus gives millennials, Baby Boomers something else to argue about
Posted On March 18, 2020
When you stop and think about it, our response to the global spread of coronavirus, or COVID-19, has been pretty remarkable. Professional sports leagues have suspended their seasons. The NCAA canceled March Madness and the College World Series. Disneyland and DisneyWorld have closed. People all over the country and the…
Categories: Baby Boomers, Blog, Generation Y / Millennials
What millennials want: Food trends for the largest generation
Posted On December 23, 2019
Want to feed millennials? Here’s what you need to know. Forbes recently published a list of food-related trends for millennials, and if you’re a restauranteur or grocer who wants to stay in business, it’s probably advice worth heeding. Millennials not only represent the largest sector of the workforce now, they…
Categories: Advertising, Generation Y / Millennials
OK, Boomer: iGen strikes back
Posted On December 2, 2019
If you are of a certain age and like to share your opinions on open social media platforms like Twitter, you may have come across a cryptic response: “OK, Boomer.” It should not be mistaken as acquiescence. You have just been given a two-word slap-down by the younger generation, a…
Categories: Baby Boomers, Generation X, Generation Y / Millennials, Generations, iGen
What we’re blaming millennials for this week: saving too much
Posted On October 10, 2019
They’re entitled, we said. Self-absorbed. The products of participation trophy culture. But now millennials are frugal? Citing research from Raymond James, cnbc.com noted that millennials might be to blame for slower economic growth. Raymond James analyst Travis McCourt cited the rise of the U.S. personal savings rate — 8.1 percent…
Categories: Generation Y / Millennials, Recession Economy
How a family-owned coffee company is brewing for a new generation
Posted On August 26, 2019
It’s not often that I get to do a radio show with the owner of a company while I’m consuming his product. But in the latest episode of “What’s Working With Cam Marston,” I sipped on some coffee with chicory produced by Baton Rouge-based Community Coffee while talking with the…
Categories: Entrepreneurship, Generation Y / Millennials, What's Working with Cam Marston
PowerPoint: Not just for conference presentations anymore
Posted On August 18, 2019
PowerPoints are a useful digital tool. They make it easier to organize your thoughts or prepare a presentation. They have become the go-to method of presenting information at conferences, business meetings, professional development and any number of other professional settings. And now, apparently, they can also help you find your…
Categories: Generation Y / Millennials
The BP Method: Using reverse mentoring as a talent recruiting tool
Posted On July 5, 2019
A year ago, I spoke with Pershing Advisor Solutions CEO Mark Tibergien about reverse mentoring, where older business leaders enlist the help of younger employees to keep up to date on current trends and the issues important to millennials in the workplace. Now one of the largest energy companies in…
Categories: Generation Y / Millennials, Recruiting, Training Industry, Workplace
Even the NFL is having to adjust to a millennial workforce
Posted On April 2, 2019
All kinds of businesses and industries are having to adjust to the increasing numbers of millennials in the workforce. Some are quicker to adapt than others. It’s curious that an industry with a workforce dominated by millennials would be one of those more resistant to change. But in a business…
Categories: Generation Y / Millennials, Work, Workplace
Women are fueling a resurgence in millennial household incomes
Posted On March 5, 2019
We all know the economic issues with which the millennial generation has been saddled. We’ve all heard the stories of millennials moving back in with their parents and struggling to make ends meet while paying off exorbitant student loans. But there is good news: According to the Pew Research Center,…
Categories: Blog, Generation Y / Millennials, Wealth, Women, Work
The fall of the golf course community and rise of the … agrihood?
Posted On January 30, 2019
The good news for the real estate market is that millennial home-buying has slowly been trending upward since 2017. If you live in a golf course community and was hoping that’d help your property values, however, the news maybe isn’t so good. According to the Wall Street Journal, millennials are…
Categories: Blog, Generation Y / Millennials, Home Ownership, Real Estate