Millennials and homes – hurry up and flip
Posted On April 30, 2015
They’re upwardly mobile. They’re rootless. Sentimentality is not their thing. They’re attuned to current trends. And they have different goals and dreams than their parents. So it should be no surprise that Millennials often have different goals than previous generations when they go to buy a house — and it behooves the real estate market to recognize that. Citing the results of recent reports from the National Board of Realtors and the TD Bank Mortgage Service Index, Forbes Magazine notes that Millennials are the largest group of home-buyers in the country – 32 percent of the market – and more… Read More
Categories: Generation Y / Millennials, Home Ownership
You Can’t Judge Every Individual By His Generation
Posted On April 28, 2015
We live in a digital age, so it only stands to reason that Millennials will be quicker to adapt and integrate new technologies into their everyday lives than Baby Boomers and Generation Xers. The folks at Millward Brown Digital set out to test that theory, but instead found something far more elemental: You can’t judge every individual by his or her generation. A survey conducted by the company found that while Millennials are the first generation to really embrace mobile shopping, they – like their Gen X parents and Baby Boomer grandparents – still fall back on the trusty old… Read More
Categories: Advertising, Baby Boomers, Generation X, Generation Y / Millennials, Generations
U2 and THE Gap – Gen X Preferences
Posted On April 23, 2015
So Millennials don’t like the same things Gen Xers did? Say it isn’t so. This may come as a shock to twenty-somethings, but thirty- and forty-somethings didn’t like the same things as their parents either. That’s the way the world works. Time Magazine recently ticked off several former staples of a typical Generation X upbringing that turn off Millennials, from U2 and NBC sitcoms to Cameron Crowe movies and The Gap. Yes, yes I did use “The” in front of the name of that store you pass by on your way to Abercrombie & Fitch. Because that’s how we said… Read More
Categories: Generation X, Generation Y / Millennials
Gen X Shows No Confidence in Retirement help from Gov’t
Posted On April 21, 2015
A survey recently released by PNC Financial Services Group Inc. offered some interesting findings about how different generations view retirement. The survey found that 51 percent of Generation Xers were saving more for their retirement since the recession, compared to 37 percent of Baby Boomers. But wait a minute, you say. Baby Boomers are starting to retire. Shouldn’t this be the time for them to ramp up to retirement? Another finding from the survey is telling, however. About two-third of the Gen-Xers surveyed believe they’ll be solely responsible for their retirement – and won’t be helped by Social Security, pensions,… Read More
Categories: Generation X, Retirement