Dust off that cape, Generation X. No, not that one. The other one. The one with the big S on it. You’re being called upon to save the country. From millennials. In a recent piece for the New York Post, the Wall Street Journal’s Matthew Hennessey ticked off all the usual criticisms of the “participation trophy generation” – entitled, tech-dependent, impatient, undisciplined, obsessed with political correctness. He then closes by essentially saying the last line of defense against a country steeped in these millennial vices is Generation X. No pressure, my fellow slackers. The world needs a hero, but you’ll… Read More
Categories: Generation X, Generations, WorkplaceTechnology and millennial demands for flexibility have conspired to convince many companies to allow their employees to not bother coming into the office. With the internet, remote messaging systems and cloud technology, there doesn’t seem to be much reason in many industries for employees to be corralled under the same roof. While the advantages of working from home are obvious – who wouldn’t want to work in their PJs? – I cited a study in a blog several months ago showing that many millennials are actually now seeing the benefits of a more traditional office setting – particularly the interpersonal… Read More
Categories: Generation Y / Millennials, Work, WorkplaceYou may have read that millennials may be the death of chain restaurants. Or that their news consumption habits have made newspapers endangered species. What are millennials killing next? Beer, apparently. CNBC reported recently that millennials are drinking more wine and spirits and less beer. Goldman Sachs recently downgraded Boston Beer Company, makers of Sam Adams, and Constellation Brands, which brews Corona and Modelo, amid reports of sluggish sales. Business Insider, which has made a cottage industry of identifying industries that millennials are supposedly destroying, aggregated CNBC’s report with the headline: “Millennials are killing the beer industry.” Nielsen panel data… Read More
Categories: Advertising, Generation Y / Millennials