Millennials are not only the largest sector of the workforce now, but they’re also the largest sector of the marketplace. And businesses that hope to thrive are not only looking for way to attract millennial employees, but how to win over millennial consumers. That can be difficult in an industry many millennials may see as makers of products their parents used. It’s not necessarily a losing battle, however, according to my guest in a recent episode of “What’s Working with Cam Marston.” Michael Honig is president of Honig Vineyard and Winery in Napa Valley, a business that has been in… Read More
Categories: What's Working with Cam MarstonArchitecture isn’t exactly a lost art. Buildings are being designed, restored and repurposed every day all over the country. But the way residential buildings, in particular are designed has changed significantly over the years. Our guest in a recent episode of “What’s Working with Cam Marston,” Mobile-based architect Pete Vallas, says it’s becoming more and more rare for architects to be asked to design residential spaces. Often these days, people find plans in a book or online and take them straight to a builder. There is still value than an architect can bring to a project, however. If a client… Read More
Categories: What's Working with Cam MarstonTechnological advances in the automotive industry have made today’s cars safer and more fuel efficient. Those advances also present a challenge for the people who must fix them when they break – keep pace or perish. Our guest in a recent episode of “What’s Working with Cam Marston,”Cockrell’s Body Shop owner Tim Cockrell, says two of the most challenging aspects of his business are finding good employees who are young enough to grow with the business and keeping up to date with the technology. “You’ve continuously got to be on top of your game,” Cockrell says. “It’s going to roll… Read More
Categories: What's Working with Cam MarstonCindy Grosso defines manners, etiquette, and protocol as the stuff that allows us to know what to do in uncertain situations so that we’ll not be uncomfortable and can focus on what matters. Often, the subtle behaviors a job candidate exhibits or the confidence a sales person displays sets them apart from the pack and allows them to close the deal. What sets them apart is that these people know how to behave in uncertain situations and they don’t allow the formalities of meals, introductions, receptions or the like to make them uneasy. The trick, says Cindy, is knowing the… Read More
Categories: LibsynWe all would love to be ahead of the curve, to have that hot new business idea that disrupts an industry and sets a new trend. In a recent episode of “What’s Working with Cam Marston,” I talked with someone who has done just that – Jeff Zeiders, co-founder and CEO of CigarClub.com. Traditionally, cigar smokers are older white men who find a couple of brands of cigars they like and buy them from local shops or from large online providers. CigarClub.com has developed a new distribution model to reach a new customer base and to grow by utilizing new… Read More
Categories: What's Working with Cam MarstonOn this week’s episode of Keeping It Real meet Conrad and Thomas – two neighborhood kids learning the value of hard work and money. They came to my door one Sunday afternoon and my heart melted.
Categories: UncategorizedDaniel Dennis leads. As the president of Roberts Brothers he oversees the company made up of 285 agents, staff, and five different offices. He’s also chairman of the board of the Mobile Chamber of Commerce, putting him at the forefront of bringing new jobs to Mobile. He was recently at the Paris Airshow recruiting aviation businesses to Mobile to the bustling Brookley Complex. Mobile, he says, needs more homes. The city has such low inventory of homes for sale that people don’t want to move, gradually making the problem worse. Daniel offers insights to the city, the high-emotion world of… Read More
Categories: LibsynMichael Honig’s father was in the wine business and Michael’s first job when he took over the family winery at age 22 was to sell his wines door to door in San Francisco. Today he’s still selling his wines but now he’s traveling to all fifty states and is on the road three weeks each month, spreading the word. His enthusiasm for the winery that bears his family name has not waned, either. Despite the extraordinary expense of running a Napa winery and the perceived glamor of the industry, Michael reminds us that producing wine, at its core, starts with… Read More
Categories: LibsynA year ago, I spoke with Pershing Advisor Solutions CEO Mark Tibergien about reverse mentoring, where older business leaders enlist the help of younger employees to keep up to date on current trends and the issues important to millennials in the workplace. Now one of the largest energy companies in the world is utilizing the approach as well. According to a recent Bloomberg article, CEO of British Petroleum’s Upstream, 48-year-old Bernard Looney, is taking mentoring from 26-year-old BP petrophysicist Connor Tann. Looney’s goals are more than just making sure BP is meeting the needs of its millennial employees, however. He… Read More
Categories: Generation Y / Millennials, Recruiting, Training Industry, WorkplaceHave you ever been ghosted? You know, that’s when you’re emailing or texting with someone and they stop responding, leaving a question hanging or ignoring attempts to call them back in. Hello? Are you still there? According to an article earlier this year in Barron’s, ghosting has become prevalent in the job application process – by both sides. Many of us have probably experienced ghosting from a potential employer or a company with which we’ve applied for a position. We sent our resume, made a follow-up phone call, maybe even got an interview and then, nothing. We were left to… Read More
Categories: Work, Workplace