What’s Working is Growing!
Posted On September 11, 2022
My radio show, What’s Working with Cam Marston, continues to grow. Last week we added two new broadcast markets – Tuscaloosa and Gadsden, and a new state-wide advertiser is working to get their ads ready and join the show. I’m thrilled with the growth and am eager for more. Once we get comfortable with the new markets, we’ll start eyeing an additional market or two. Looking for coverage in Sylacauga, Auburn, or Dothan next. The goal is the show is to bring listeners the workplace, workforce, and marketplace trends that are shaping Alabama business. My guests have an expertise or a… Read More
Categories: Entrepreneurship, Podcast, What's Working with Cam Marston
Forget what you think you know about managing Generation Z in the workplace
Posted On September 10, 2022
Stop me if you’ve heard this before: The young people of today’s generation are only concerned about themselves. They have no loyalty. They are self-entitled and have no work ethic. It was said about Generation Xers. It was said about millennials. Now it’s being said about the latest generation to enter the workforce – Generation Z. And it’s not particularly true of any of them. According to Bruce Tulgan, one of the leading voices in generational workplace research, Gen Z is neither lazy nor self-entitled. They are simply reacting to the times in which they’ve grown up. Tulgan, our guest… Read More
Categories: Blog, Generations, iGen, Podcast, What's Working with Cam Marston, Work, Workplace
Urban forestry isn’t an oxymoron
Posted On September 8, 2022
The phrase “urban forest” sounds like an oxymoron. But for Beau Brodbeck, it makes perfect sense. One needs only visit city parks in any number of metropolitan areas, or drive down Government Street in my hometown of Mobile, Alabama, to see the value of trees in an urban setting. The canopy formed by Mobile’s live oaks over the city’s main east-west thoroughfare creates a signature effect that leaves an impression. Commercial or residential, trees typically add value to a property — and not just aesthetic value. As an Auburn University Extension Specialist focused on urban forestry, Brodbeck’s job is to… Read More
Categories: Blog, Podcast, What's Working with Cam Marston
Symbol Health Solutions CEO Mike Molyneux identified a problem and created a solution
Posted On August 28, 2022
Successful entrepreneurs typically see a problem in need of a solution or an unfilled niche in the marketplace. Then they build a business to fill that niche or fix that problem. Mike Molyneux has done just that with Symbol Health Solutions, the company he built and currently serves as president and CEO. Our guest in the latest episode of “What’s Working with Cam Marston,” Molyneux shares how he identified a problem in the healthcare marketplace and built a business to fill that need. Molyneux, a physical therapist, had over 1,500 employees in the healthcare company he co-founded and found that… Read More
Categories: Blog, Entrepreneurship, Podcast, What's Working with Cam Marston
People are listening. More importantly, they’re acting.
Posted On August 21, 2022
This image may not mean a lot to you but it does to me. This is the web traffic on John Shell’s site TheEagleReef.com. He was my guest on last week’s show discussing his Eagle Scout badge pursuit and I mentioned his site a few times on the show to try to send listeners there to support his very worthy project. You can see it worked. The site visits spiked the day the podcast was released and all the accompanying social media posts were sent out to announce the show. He got 15 – 20 new orders during the week… Read More
Categories: Advertising, What's Working with Cam Marston
Eagle Scout candidate John Shell learns the power of word of mouth and ‘luck surface area’
Posted On August 20, 2022
Have you ever wanted to have that big idea that captured people’s imaginations? We all have. John Shell, a high school junior in Mobile, just wanted to become an Eagle Scout and help the environment along the Alabama Gulf Coast. And it appears he’s stumbled across one of those big ideas. A lover of the outdoors, Shell wanted his Eagle Scout project to be something that would help the environment. In researching potential projects, he came across the work of David Wolff, an environmentalist in Florida who developed a unique artificial floating reef system that provides homes for oysters and… Read More
Categories: Blog, Podcast, What's Working with Cam Marston
Jeb Brooks gets paid to travel around the world. Here’s how
Posted On August 11, 2022
How would you like to travel all over the world and get paid to do it? Many of us would jump at that chance, but it wasn’t something Jeb Brooks set about to do initially. By finding an audience and honing his video skills to meet what that audience wants, he’s built a business in creating YouTube travel videos. Brooks shared how it all came about in a recent episode of “What’s Working with Cam Marston.” It started when Brooks, a frequent traveler with his consulting business, noticed there was a “tiny genre” of creators on YouTube posting videos about… Read More
Categories: Blog, Podcast, Travel, What's Working with Cam Marston
The advantages of solar power (and the disadvantages for Alabama residential customers)
Posted On August 8, 2022
Solar power can be an effective way to cut your utility costs. So why don’t we see more of it in Alabama? This is a state, after all, with some of the highest utility rates in the Southeast. But according to the Southern Environmental Law Center, there are only about 500 rooftop solar customers – commercial and residential – in Alabama, a fraction of those utilizing solar power in other Southeastern states. Why? In the latest episode of “What’s Working with Cam Marston,” I posed that question to Sam Yates, CEO of Eagle Solar and Light, the largest solar power… Read More
Categories: Blog, Podcast, What's Working with Cam Marston
The most common money mistakes normal people make
Posted On July 30, 2022
Arindam Nag will tell you the 2008 financial crisis wasn’t really caused by Wall Street. It was caused by the general public’s lack of financial literacy. That’s a problem Nag has been trying to solve as CEO and co-founder of CentSai.com, a financial education platform that seeks to provide the public with the financial guidance it needs to make informed decisions. In the latest episode of “What’s Working with Cam Marston,” Nag explains why 2008 was a lesson that just because you can doesn’t mean you should. He also shares why, with longer life expectancies leaving some people retired for… Read More
Categories: Blog, Financial Services, Podcast, What's Working with Cam Marston
On the road again with the Gen-Savvy Financial Advisor
Posted On July 28, 2022
When I was asked to propose a half-day program for financial advisors I was happy to dust off the contents of the Gen-Savvy Financial Advisor – update the data, refresh the slides, rehearse the content – and deliver the program at the annual LPL Focus event in Denver. The last time I did two half day programs on the topic with in 2019 with LPL in Boston. This time I added an hour of content on recruiting and retaining talent. These small-office advisors struggle with finding and retaining talent just like other businesses do. They need some understanding of the… Read More
Categories: Financial Services, Recruiting, What's Working with Cam Marston