Introducing a new generation to cigars and cigar-making
Posted On April 21, 2023
Introducing the next generation to the family business can be a challenge, even if your family has been in the business for generations. For Ernesto Perez-Carrillo, patriarch of E.P. Carrillo Cigars, it was all about finding the best roles for his two children, Lissette Perez-Carrillo and Ernesto Perez-Carrillo III, who have degrees and experience in law and economics and both of whom grew up around the cigar business. As co-founders of E.P. Carrillo Cigars with their father, their expertise in these areas has helped grow the brand. “It’s a process,” said Perez-Carrillo, our guest in the latest episode of “What’s… Read More
Categories: Blog, Entrepreneurship, Generations, Podcast, Recession Economy, Succession Planning, What's Working with Cam Marston
Lauren Weber wants to share the love of Fairhope in a new TV series
Posted On January 10, 2023
Lauren Weber believes the world needs more feel-good stories, more stories about love. And she believes the perfect place for them is Fairhope. Weber, our guest in a recent episode of “What’s Working with Cam Marston,” is an Emmy-nominated TV producer with two decades of experience who specializes in real-life romantic comedy. She was looking for an idyllic small town for her next project and, when she found what she was looking for in Fairhope, she loved it so much that she relocated her production company, Tremont Road, to the Eastern Shore. That project, “Love in Fairhope,” tracks the romantic… Read More
Categories: Blog, Generations, Podcast, What's Working with Cam Marston, Women
The ‘sandwich generation’ needs help. A geriatric care manager can provide it
Posted On October 16, 2022
Have you ever heard of a geriatric care manager? I hadn’t, until I needed one. And if you have aging parents or loved ones, chances are you might be needing one soon, too. A geriatric care manager is a healthcare professional who helps families that are dealing with an aging or disabled loved one. Many of them are nurses, social workers or other healthcare professionals, and certification is available through the Aging Life Care Association. They can find resources in the community for the client and family; evaluate the home care situation and create a care plan; recommend retirement communities,… Read More
Categories: Blog, Matures, Podcast, What's Working with Cam Marston
Looking to advertise? Know your audience and know your search engines
Posted On October 9, 2022
If you follow social media trends, you probably already know that Facebook is not the place to reach millennials and Generation Z. But did you know that Google is not the primary search engine for many of them, as well? Our guest in the latest episode of “What’s Working with Cam Marston” was Tim Dozier, CEO of Hummingbird Ideas, a full-service advertising agency in Mobile. Part of his job is getting his clients’ messages in front of the audiences they’re trying to reach. If those audiences are in the younger generations, that’s increasingly in places like TikTok and YouTube. Dozier… Read More
Categories: Advertising, Blog, Generation Y / Millennials, Generations, iGen, Podcast, What's Working with Cam Marston
Harnessing the power of an inter-generational workplace
Posted On September 21, 2022
I have long been an advocate of Baby Boomer and Generation X CEOs and managers not only listening to their millennial employees, but learning from them and giving them an active role in the decision-making process. The unique perspectives and skills of millennials are valuable in today’s workplace and can help a business ensure it is reaching the younger segments of the marketplace in the most effective ways. In the latest episode of “What’s Working with Cam Marston,” I spoke with someone who has taken that mindset a step further. Tanya Hart Little met Allison Johnston Frizzo while serving as… Read More
Categories: Baby Boomers, Blog, Entrepreneurship, Generation Y / Millennials, Generations, Podcast, Real Estate, What's Working with Cam Marston, Workplace
Forget what you think you know about managing Generation Z in the workplace
Posted On September 10, 2022
Stop me if you’ve heard this before: The young people of today’s generation are only concerned about themselves. They have no loyalty. They are self-entitled and have no work ethic. It was said about Generation Xers. It was said about millennials. Now it’s being said about the latest generation to enter the workforce – Generation Z. And it’s not particularly true of any of them. According to Bruce Tulgan, one of the leading voices in generational workplace research, Gen Z is neither lazy nor self-entitled. They are simply reacting to the times in which they’ve grown up. Tulgan, our guest… Read More
Categories: Blog, Generations, iGen, Podcast, What's Working with Cam Marston, Work, WorkplaceCoronavirus gives millennials, Baby Boomers something else to argue about
Posted On March 18, 2020
When you stop and think about it, our response to the global spread of coronavirus, or COVID-19, has been pretty remarkable. Professional sports leagues have suspended their seasons. The NCAA canceled March Madness and the College World Series. Disneyland and DisneyWorld have closed. People all over the country and the world have willingly curtailed their daily activities –many of them voluntarily quarantining themselves — in order to not only decrease their own chances of catching the virus, but the chances of unwittingly passing it on to others. But not everyone has completely bought into the social distancing methods many of… Read More
Categories: Baby Boomers, Blog, Generation Y / Millennials
OK, Boomer: iGen strikes back
Posted On December 2, 2019
If you are of a certain age and like to share your opinions on open social media platforms like Twitter, you may have come across a cryptic response: “OK, Boomer.” It should not be mistaken as acquiescence. You have just been given a two-word slap-down by the younger generation, a phrase that has taken on a life of its own. As noted in a recent New York Times article, what started as a cynical reaction to the same old, tired generalizations about millennials and iGen has become a rallying cry of sorts, complete with memes, merchandising opportunities and the inevitable… Read More
Categories: Baby Boomers, Generation X, Generation Y / Millennials, Generations, iGen
Think you know iGen? You might need to think again
Posted On September 9, 2019
What do you think of when you think of iGen? A bunch of teens glued to their devices, posting selfies to SnapChat and following the latest trendsetters on YouTube? Maybe you don’t know them as well as you think. A report from the British Institute for Practitioners in Advertising referenced at PRWeek.com recently found that today’s teens are more interested in spending time with loved ones than keeping up with the latest trends and racking up likes on social media. Or maybe they’re just saying that because they know that’s what their parents would want to hear. The study found… Read More
Categories: Generations, iGen
Have a child in an organized activity today and you’ll be assigned a day to bring the snacks.
Posted On October 14, 2018
Alabama Public Radio | Friday, October 12, 2018
Categories: Generations, Keeping It Real